Send Emails That Actually Make Money
📬 Think Email Is Dead? Think Again.
Email marketing is still one of the most powerful tools for making money online — and no, you don’t need a huge list or fancy software to start.
If you’re a complete beginner, this Dummies-style guide will walk you through what works, what doesn’t, and how to send emails that people actually open, click, and buy from.
🤔 What Is Email Marketing (Really)?
Email marketing is simply the art of:
- Collecting emails from people who care about your topic
- Sending valuable content or offers directly to their inbox
- Earning trust — and income — over time
You’re not spamming. You’re building a relationship.
Think of it like planting a seed — each email helps it grow.
✅ Why Email Marketing Still Works
- 📈 It has a higher ROI than social media
- 💬 You control your audience (no algorithm tricks)
- 💵 You can make sales automatically
- 💻 Works for any niche or business
Unlike social media, your email list is yours. No platform can take it away.
🚀 Getting Started With Email Marketing (Step by Step)
1. Pick an Email Platform
Start with a beginner-friendly tool:
- MailerLite (free up to 1,000 subscribers)
- ConvertKit (great for creators)
- Brevo (was Sendinblue — simple and flexible)
Sign up, create a list, and you’re ready.
2. Create a Lead Magnet
A lead magnet is a freebie you give in exchange for someone’s email.
Examples:
- A free checklist
- A short ebook
- A mini video tutorial
- A discount code
Keep it simple and valuable.
3. Build a Signup Form
Use the platform’s form builder to make a:
- Landing page
- Pop-up form
- Embed on your website or blog
Add a friendly message:
“Get my free guide and start earning today!”
4. Start Sending Emails
Begin with a welcome email:
- Thank them
- Remind them what they got
- Tell them what to expect
- Be human — not corporate
Then send regular emails:
- Tips
- Product recommendations
- Personal stories
- Promotions (sparingly!)
✍️ How to Write Emails That Actually Work
Keep it simple:
- Write like you talk
- Use short sentences and paragraphs
- Have one clear goal per email
- Use curiosity in subject lines
- Include a clear call to action (CTA)
🟨 Example subject: “3 mistakes that kill passive income”
🟩 CTA: “Click here to learn how to fix them.”
🔁 Automate Your Email Marketing (The Easy Way)
Set up a welcome sequence:
- Welcome & freebie
- Your story
- Helpful tip or tutorial
- Product or service intro
- Final reminder / offer
This runs on autopilot for every new subscriber.
⚠️ Email Marketing Mistakes to Avoid
❌ Buying email lists
❌ Writing like a robot
❌ Sending only promotions
❌ Ghosting your list for months
❌ Forgetting to add value
Email is about trust — keep showing up with good stuff, and the sales come naturally.
🧠 Quick Tip: You Only Need 100 True Fans
You don’t need a list of 10,000 people.
If 100 subscribers know, like, and trust you, that’s enough to start earning.
🙌 Thanks for Reading!
If this helped, share it — send to someone launching a product, or post it in a group where people want to monetize their audience the smart way.
Let’s make inboxes valuable again!
